Kim Chapman, Marketing Manager at Mercedes Benz commented, “The smart car also fulfils another promotional purpose for House of Fisher. With its fully branded exterior, the vehicle provides the ultimate advert for the organisation whilst they go about their daily business. The smart’s vinyl body ‘wrap’ allowed the desired effect House of Fisher wanted to achieve to be created, whilst also protecting the paintwork. Therefore the vehicle met their brief of being both efficient in the way it runs at the same time as being eye catching.”

House of Fisher gains a new team member with the help of smart

House of Fisher serviced apartments has a new team member joining them at their Reading based offices. However this is an employee with a difference. The new member actually comes in the form of a new fully-liveried smart fortwo Passion coupé car, which has been supplied to House of Fisher by smart of Reading, based in Richfield Avenue. The vehicle has been fully branded in the organisations distinctive colours of grey and orange and can be seen on the roads in the Thames Valley area.

Smart of Reading played an instrumental part in the purchasing process of the fully branded and eye catching vehicle for House of Fisher, which is now taking up permanent residence at the organisations Reading based offices. As an executive serviced apartment specialist, providing serviced accommodation and corporate housing to business and leisure customers across the Thames Valley and beyond, the company were in need of a way to transport staff members to apart-hotel locations across the region. House of Fisher approached smart with a strict brief of needing a small, economic and cost effective vehicle for this purpose. The smart fortwo passion coupé was an ideal candidate for the company’s needs, with its automatic transmission, tax-friendly emissions and the ease of parking provided by the vehicle, which was an important criteria for House of Fisher, who need to park quickly in city centre locations across the Thames Valley.

Duncan Mayes, Director of House of Fisher commented, “As a company we pride ourselves on trying to work in the most economically friendly way possible. Our employees are required to visit our serviced apartment locations in Reading, Bracknell, Maidenhead and Basingstoke to attend to our customers’ needs and help to achieve the home away from home atmosphere that we pride ourselves on delivering. There will often only be one member of staff in the car at any given time and therefore we had no need for purchasing a large vehicle. The smart fortwo passion coupé fits all of our requirements, allowing us to carry out our business in a more efficient and cost effective manner, at the same time as being the perfect choice in terms of practicality for city driving, due to its size and manoeuvrability.”

Duncan Mayes concluded, “We are delighted with the overall result of the smart car and it is going to make a big difference to the way we travel to our serviced apartments across the Thames Valley. I would like to thank the team at smart, Reading, who have been so helpful throughout the purchasing process. We are looking forward to taking the smart car out on the road for our business visits from now on.”

Businesses who would like to see how they can also benefit from running a smart are invited to contact smart of Reading on 0118 939 1133 and those looking for serviced apartment accommodation should contact House of Fisher on 01189 514152

 
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